DickCarlson.com

Using Web 2.0 Tools In Customer Service

Connecting With Generation “Next” Employees

Learning and Social Community

Developing Amazing Technical Learning

Creating And Managing Blogs, Wikis and Videos

The Business Value Of Social Networks

Extreme E-Learning: Outside the Box, Beyond the Pale, and Past the Bleeding Edge

Developing kick-ass learning is not for the faint of heart. Giving a Generation X learner a talking head with a “next” button is a recipe for destruction. They’ll tune out and start reading mail (or IM-ing their friends, or playing Doom, or listening to tunes on their i-Pod).

You’ve got to move up to the next level of interactive customer-driven learning using techniques like blogs, podcasting, networked communities, wikis, viral videos and other cutting edge tools where the inmates build the asylum. We’ve been using these tools for Microsoft customers, and we’ve got lots of painful learning to share. You’ll hear war stories, see how we design/implement/deploy customer centered learning, and walk away with a plan to integrate these techniques in your electronic learning.

At the end of this keynote, participants will be able to:

· Describe cutting-edge learning techniques and their appropriate application

· Plan, implement and deploy new methods of e-learning

· Make a solid business case for employing multiple techniques to drive e-learning adoption

The Power of Babble: Using Blogs, Podcasting, Wikis, Reviews, Discussion and Shared Content Resources To Create Learning

Developing kick-ass learning is not for the faint of heart. Giving a Generation X learner a talking head with a “next” button is a recipe for destruction. They’ll tune out and start reading mail (or IM-ing their friends, or playing Doom, or listening to tunes on their i-Pod).

You’ve got to move up to the next level of interactive customer-driven learning using techniques like blogs, podcasting, networked communities, wikis, viral videos and other cutting edge tools where the inmates build the asylum. You’ll work through a series of worksheets and checklists to get you started on creating a framework for your own user-built content tools.

Listen to the people who have been successful, they’ve got lots of painful learning to share. You’ll hear war stories, see how to design/implement/deploy customer centered learning, and actually develop a plan to integrate these techniques in your electronic learning.

Hands On! Creating Amazing Technical Learning Experiences On A Deadline

If you’re involved in creating technical learning content for complex products and systems, this will clear away the confusion and unnecessary complexity that exists around how to get people productive fast. It really isn’t rocket surgery.

You audience learns best with their hands on the keyboard. Forget about speeches, demos, videos, and long boring PowerPoint sessions in huge dark rooms. Basic educational research for over 100 years says that most people learn best when they’re doing, not watching. You’ll create a series of worksheets and plans to design your learning experience, and hear from a wide range of real people who build learning that delights and amazes customers around the world.

From creating your original functional specification, through design and development, all the way to deployment in the lab for your students. We’ll cover things like Virtual PC technology, methods of feedback and assessment, integrating additional content types seamlessly with your learning content, and much more.

Stick Your Fingers Into Social Media – Blogs, Podcasts and Video

If you’ve been wondering about social media, and want to hear someone talk about it – don’t show up! This 90-minute session is not a speech, a presentation, or some kind of discussion. You’ll use your laptop (and some of our equipment) to actually start your blog, record a podcast, or shoot some simple viral video.

Before you arrive, we’ll provide a 60 minute “homework” assignment for you to complete to make sure you understand the basics and are up to speed and ready to go. Once you arrive, you’ll pull out your laptop (or grab a camera, or pick up a microphone) and start doing something.

The Rules:

Bring your laptop with wireless capability (our site will provide the connection)

Complete the pre-session work, or have the knowledge it covers

No “watchers” or “just interested” types allowed – if you’re here, your fingers are on the keys

Be proud! There are lots of people who’d love to be able to do this, but it’s too scary! You’re brave!

By the time you leave, you’ll have one of these to show off:

· Your new blog online, visible to the world, with five posts

· An actual short audio podcast, digitized and online

· And actual short viral video, digitized and online

No More Bad e-Learning! If They’re Reading and Clicking, They Ain’t Learning

Like eight-track tapes and the Pacer, e-learning is no longer cool. We’ve seen that just because you have text on a screen and a “next” button, people really don’t learn this way. No matter how pretty the images, or how much flashing/twirling/bouncing goes on — learners turn off and tune out.

But don’t despair. There are ways to use online learning to involve, engage, and really transfer knowledge on a global basis. Listen to designers who build e-learning that rocks, and hear how they’ve created really effective tools and processes to make it work. No theory, no lectures, and no pie-in-the-sky. You’ll walk through the process in a series of worksheets and checklists that will have you ready to put your best ideas into practice.

Help in the fight against crummy e-learning, and take away these key lessons to help you keep from joining the ranks of the design-challenged. We already have lots of examples of awful — you can create

Like Training A Puppy: Learning Lessons From The Kennel

If you’re developing any kind of learning materials — presentations, labs, curriculum, help files, or online learning — you need to understand the basics of learning. This 100-page read follows a puppy through his first dog training class to help you understand the basics of creating any kind of learning. There’s no boring egg-head mumbo-jumbo, and it will have you wagging your tail all the way through.

It’s funny, easy to understand, and gives you a great introduction to the key points in designing, developing and producing technical training for any kind of audience. We follow Bert the Pug as he goes from puppy to all-grown-up dog, learning his lessons in the Puppy Pre-School. Each lesson reveals a connection to learning methods, best practices, and actual paws-on-the ground application advice.

You’ll get all of the basics of Instructional Design, Adult Learning Theory, and all those other things you’d know if you didn’t keep falling asleep in class.